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    • Exposure
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    • The Best Personal Finance Books
    • The Top Books On Starting Your Business
    • The Best Entrepreneur Biographies
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The Profiting Tools Blog

#Rise Above Average

How To Find The Best Resources For Your Business...

3/26/2017

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Hey Guys just a quick post here on how we can help you find the tools and resources you need for your business. These are what the big players are using and what will work for you and your
business, to help drive traffic and results!

We are driven to help you personally get the results you are looking for in business and life by doing the research and helping you implement the tools to make your life easier. There are a few ways we would love to help you find those results and there are a few of the best laces to get a hold of us, that we have listed below!

but first, here is our mission and goals with helping you all drive results in business through using the top tools and executing on a strategy that works for you!
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​Download Our FREE Social Media Guide For The Top Tools To
​Gain Traction On Social Media:

Download Your Guide
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How We Want To Help Grow Your Business:

Hey guys, just thought we could go over how we are dedicated to helping you, so here goes...

First off, we want to help you find the resources that we have been helping clients implement successfully into their businesses for a while now. We have done the research used the tools and recommend what is working for us and our clients' businesses.. learn from our mistakes and only use what is working!

Next, finding tools and resources is one thing but actually helping you execute and implement them into your businesses successfully. We have implemented many into our businesses and have had clients do the same so we know what works and what doesn't work. We are driven to help people get started with these tools by bouncing ideas off of them to get started as well as strategies...
don't just jump into entrepreneurship shooting from the hip, learn to implement them with a plan
and a get started on the right foot.

Finally, we are here to help solve any problems you might have.. sometimes just another mind on the same problem can help to find a creative solution. We want to help you start and grow the right way so there is no reason not to ask if you are struggling or just looking for some tools to start the business the right way.

Now, here is some ways to contact us and let us help get you started on that journey to Rise Above An Average Life!
Join Our Email List
​Here >>

Through Email

Email is a great way to get in touch with us.. send us a quick message and we can get back to you quickly and with the links o the resources we feel could help you... something we can't do on other platforms such as DM-ing us on Instagram because you can't add links there...

This is the perfect place to contact us if you are looking for more in depth answers to your problems, need a strategy session with us or if you are looking for links/ many product recommendations at once. 

Don't wait, get in contact with us today through the link below!
Get In Contact >>
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Through Instagram and Twitter DM

Instagram and Twitter are the two platforms we are most active on so a great place for those quick replies from us.. Instagram we are on a little more than Twitter so through us a DM on there and we can help ASAP.

Don't just comment on our Insta pictures because they just get lost in all of our notification.. DM us (@profitingtools) on Instagram and we can help you quick find the solutions/ strategies you are looking for!

Twitter is another great place for us to get in contact with you as we can just give you a quick reply to any question you may have and you can also see the answers to other's questions that we have already responded to! We are also able to throw a quick link into our reply to you so it is even better to get you in front of the right tools ASAP! Follow our Twitter and reply to us through this link >>

Snapchat

The quick and personal way for us to get in contact with you. Through Snapchat is the quick and easy way to get in touch with us. We are checking and responding to our snaps all the time, plus it lets both of us see a behind the scenes on the journey to success. Add us through our snap code below and snap us today!
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P.S. If you have not yet joined our email list, subscribe through the link below and we can then send your our FREE GUIDE for the top social media tools for growing your business and pages:)
Subscribe To Our Email
List Here >>
Thanks and have a great week!!

-Taylor
Profiting Tools
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The Third Circle Theory by: The Secret Entourage 

3/19/2017

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Hey Guys we have been re-reading one of our favorite personal development books this past week/ weekend and couldn't figure out why we haven't shared this essential resource with all of you yet!

This book is called the Third Circle Theory and it is written by successful serial entrepreneur, and owner of the Secret Entourage, Pejman Ghadimi. The purpose of the Third Circle Theory was to cut out all of the bull shit out there in the personal development industry and give you a real and actionable book on developing in each are of your life and creating a better version of you. This is essential because each step in your journey to success requires a new version of yourself, change is crucial!

The Secret entourage helps us find our purpose in life, through specific observations and this
allows us to work with a larger purpose than just making money. When we have a larger purpose we will find more success than we would just focusing on money as it will mean we are making an impact in someone else's life which can create a lifelong customer, not just a one time customer.

So let's get started....
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Grab Your Copy >>

What Is The 3rd Circle Theory

The Third Circle Theory has to be one of the best entrepreneurial books that money can buy on the market right now as it is focused on teaching us how to develop the essential skills we need as an entrepreneur such as leadership and self awareness. They also focus on teaching us how the great leaders of our society have reached the level of success that they have through the theory that the Secret Entourage calls the Three Circles of Success.

By understanding these three circles in detail you are able to understand, almost step by step, how the leaders of society have reached the level of success that they have in today's day and age! These circles of our success are a way to master ourselves and understand how we thing think observations in our day to day lives that can be improved in order to reach the next circle.

The first of the three circles is what everyone is born into and this is part of the book is focused on mastering your circumstances and developing the right mindset of success so that you don't accept your circumstances but rather can have a larger vision for the future. The Secret Entourage teaches you how to escape this circle that many get stuck in their whole lives, limiting their success!

The second circle is known as the mastery of society stage and this focuses on teaching us how to adapt and use the systems that we interact with daily in society to our benefit. This is the area that focuses on finding our overall purpose and then using that to our advantage on our journey of success!

The final circle is known as the mastery of life and very, very few people ever reach yet this is the circle that is essential to understand if you want to leave a true legacy. This circle helps us use our overall purpose to act on it and find fulfillment in our lives and create our legacy, that we will leave behind, through mastering entrepreneurship.
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Grab your Copy >>

How The Third Circle Theory Can Help You

The Third Circle Theory is a great book for anyone that is struggling to find purpose/ motivation on their journey of entrepreneurship. This book will help you understand why you are where you are and how to move onto the next circles to define your purpose and hopefully leave a legacy in your life that you children can pass down.

The book can help you aster the skill of self awareness to understand where you are in your journey and then focus on the steps to take if you want to escape that piece of the circle and move onto the next one.

Moving from one circle to the next or even part of one circle to another part is not easy but it is essential as a new version of you is required each time you progress on the journey of entrepreneurship. This book gives you essentially a step by step guide that can be acted on so that you can move from one circle to another.
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Grab Your Copy >>

Our Favorite Quotes/ Advice of The Third Circle Theory

“What was most interesting was that no matter what I started—like getting an education or a nice job—I never really found fulfillment, just temporary satisfaction. I bought new cars, homes, and luxury gadgets that many people dream of, but I got bored with them in a few months. I dated beautiful women, but became just as bored with them and moved on. But there was one thing that was constant that didn’t bore me. That was the knowledge gained from each experience.” 

“The final aspect of being proactive is believing everything is in your control. You never allow yourself to be a victim but rather a recipient of the choices you make.” 

​“You pay more for higher quality, as it took more of someone’s time or has more value, because ultimately you are purchasing not just the time it took to create something, but all the time it took for them to learn to create something too.”

A Few More Resources From the Secret Entourage

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The Secret Entourage
Academy

The Secret Academy is one of the best resources for
entrepreneurship and mentorship out there right now. It is a collection of 100's of the top entrepreneurs out there from every niche sharing their lessons and advice with us through videos, blog posts and sessions. This is an unmatched resource as you can leverage the knowledge of the top entrepreneurs all in one place!
Learn More >>

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Their Finance Books

Stay Poor, Broke on Another Level and Forever Wealthy are the three financial book that The Secret Entourage has based around teaching us what schools won't teach us about money. They teach us how to make our money work for us, nothing like what they teach us in school!
Find Them On Amazon >>

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Exotic Car Hacks

This is for the car lovers out there and it is an online course they have created to  give you ways to buy exotic cars and have them make money for you, or not break the bank and have deprecation hit you right in the face. The exotic car market is not like the market for average cars, you can actually buy them low and sell higher. They have a similar course out there for high end watches as well!
LEarn More >>
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6 Ways To Get Your Marketing To Work On Social Media

3/5/2017

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What's up hustlers?! 

Another great post based around one of our favorite books called, Made To Stick, but this time it is going to be how to take the ideas from this book and implement them into your social media marketing strategy!

The book, Made To Stick, goes over 6 of the best ways to get your ideas to stick with your customers in order to improve the marketing results you are seeing.

We will be breaking down each of these 6 core ideas an explain how you can start to implement them into your own social media marketing strategy.

So, are you ready to take that social media game to the next level and figure out how to REALLY get the results your are looking for through your social media marketing?
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Simplicity

Rule number uno.. more like lesson number uno is to keep it simple. Make it easy to understand your story, your message and what value you offer to your customers.

Honestly, if it takes they too long to understand or what you offer is just confusing the they won't care and just move on. Make it simple and easy to remember so that they actually remember your business and come back when they need your services!

We actually had problems with this at first until we made our message eve more clear and crafted it into us doing the research for you to connect you with the best business resources for you and your business. Since changing we have seen great results as others are understanding what we do. Learn from us and don't make that mistake.
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Unexpectedness

Boom, favorite one right here.. Make it so unexpected that they are forced to notice it. If they are expecting it then they are likely to just glance over it... but if they have no idea if its coming and it grabs their attention, they will look more into what you are offering!

Make content that is not like other out there, there are millions of quote accounts over on Instagram so make sure you are giving people a reason to follow, they won't follow just because of your good looking quotes anymore! Make your messages add value to their lives and give them a reason to follow, this is unexpected... more quotes is not the answer because those are expected!!
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Concreteness

Easy to remember, that's the key... nobody has time to read and remember you giant ad that they saw somewhere... odds are they are very unlikely to remember your ad. Allow your customers to make a connection to what you are doing, whether that be a connection to your story or brand. That is how they remember it because it is related to other memories they have so it's easier for them.

Make a connection to other things already in their memory, whether that be through a story your post tells or through a problem that they are having and you are solving. 

This relates very well to the topic of keeping it simple because when something is simple is it concrete and easy to remember and relate to is some way or another...
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Credibility

You have to know what you are talking about.... best way to do this? Through telling stories of what
you have been through in your niche to show that you are actually practicing what you preach. This gives you credibility.

People buy from those they trust and how are they supposed to trust you if you don't give them the credibility to do so. Tell personal stories based on what you are selling them and tell them why they
should trust you.

Relationships also build trust and a great way to form relationships is to DM people on Instagram and start helping them solve their problems. This shows them that you know what you are talking about because you helped them and it worked. They then can go and tell their friends and start spreading the word about you!
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Emotional 

People buy becasue of emotions, make your posts convey emotions such as inspiration (not just through quotes!!!!!!), hope for the future, etc. Have them visualize what their life would be like when they solve the one problem they are having and show them how you can do that for them.

This is the best way that we have found to work on social media as it helps them see what their life could be like or how it could be easier so they can focus more on their family. This is what sells, hit the emotions in your posts that make them take action.

A great way we do this is through our other blog posts or stories on social media that tell stories because those are the most effective way to convey an emotion... Tell stories and hit the right emotions. Show them how their life can improve with your products/ services!
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Stories

The final and one of the most effective ways on social media to build relationships, credibility and trust in your customers is through telling stories. Stories help us to do all of the other tips here, in one post!

They help to build your credibility because it shows you have walked the walk in your niche and know what you are talking about. This builds trust and people buy from who they trust :)

Stories, as mentioned above, can also covey emotions easier because it gives a story one behind the blog or social media post that makes it more relatable and thus easier to remember...

Two ways to implement stories, that we actually use, are linking out to your website and blog from your social media to show where you story is. Or also on platforms such as Instagram or Facebook where you have have an attention grabbing picture and then the caption you can put a short story that people can relate to you and that relates to the message/ lesson you are trying to convey.

Hope Your Enjoyed Our Post and Found Some Value From It! Don't Forget To Check Out Our Social Media Guide For The Best Tools... Download Free Below

Thanks,
​Taylor

Download The Free Guide
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The Best Ways To Market Your Business & The Book To Help You Take Action

3/5/2017

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Hey guys we are back!

This is going to be one of our favorite posts as it will cover the book that can help increase your
marketing results and bring more eyes to your pages so that you can have a bigger impact on those whose problems you are solving.

This book isn't like any marketing book we have read before because it doesn't go over just some theory that might work when you start to put it to use in your marketing. 

Rather, this book goes over strategies and is essentially a how-to guide on how to improve your business' marketing both online ad through traditional media.

Marketing books that offer theory are good to a certain extent because after a few book you just have  a bunch of ideas and no real way to start executing them. We highly suggest you read more to learn about Made To Stick & why it stands out so much to us.
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What Is Made To Stick All About?

Made To Stick was created with the purpose to help people like us who are either starting out in marketing their business, product or service or they are struggling to get the traction they are looking for in their marketing.

We all know that attention is like the oxygen to our business and marketing because without it, we are unable to get people to listen to what we have to say or help them solve their problems.

It doesn't matter how good your product is, attention is needed to get the word out there and for you to help solve their problems.

This is where the book Made To Stick comes into play. This book is all about creating marketing ideas that stick. Stick in the sense that they are remembered by those who read them and also in the fact that your customers can relate to your marketing in ways that force them to learn more about what you are doing and hopefully become customers.
grab Your Copy >>
This book is set up in a way that it give you the "theory" behind why this idea they are teaching us will work and then after that they give us strategies/ ways to start implementing them into our marketing.

This sets it apart from other books that just give you the idea but then you have no idea how to implement it into your marketing strategy.

We have read Made To Stick numerous times and feel you would benefit from doing the same as every time you read it you get a new idea and stumble upon new information or strategies that you missed before!
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How You Can Improve Your Business' Marketing With 
This Great Book

This book is unbeatable when it comes to improving your business' marketing to get the ideas you are trying to get across to your customers to stick in their heads. Also, for when you are trying to improve our conversions as it can hep you get your point across in a way that forces them to learn more because they feel like you have genuine knowledge to share with them or that you can really help a problem they are having.

​This book will go over both the good and the bad examples of each marketing principle they teach us about to both learn the lessons that the other businesses learned, without spending our own time and money, as well as to help us see new ways that these lessons can be applied into our businesses.

The best ways to learn are through the successes and failures of others to help save us time and money on our journey. These stories of ways that each principle has been implemented are in depth and filled with lessons for us to consume.

Made To Stick is essential reading for anyone looking to take their marketing to the next level and better communicate their ideas through the time tested 6 strategies for making your ideas stick better.
Grab Your Copy >>

Some of Our Favorite Pieces of Knowledge From
Made To Stick...

Whats a good book blog without our own favorite quotes and insights in this book, so we included those below so you can get a little taste of what you will be getting in this book before you purchase it.

“The most basic way to get someone's attention is this: Break a pattern.” 

“The first problem of communication is getting people's attention.” -Attention is oxygen, what did I tell you guys ;)

​“To make our communications more effective, we need to shift our thinking from "What information do I need to convey?" to "What questions do I want my audience to ask?”
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Grab Your Copy >>
“work to make the core message itself more interesting.”

“Curiosity, he says, happens when we feel a gap in our knowledge.”

“An accurate but useless idea is still useless.”

“No plan survives contact with the enemy.” 

​“punch line: The most basic way to make people care is to form an association between something they don’t yet care about and something they do care about.”

Thanks for reading as usual guys, this is one of our favorite marketing books an we would not want you to miss out on some real marketing strategies that actually work!
-Taylor

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How To Create Content For Your Social Media Account

3/1/2017

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Hey guys, just a quick post tonight building off of our recently released social media guide (which you can find by clicking the button below...)

This post will be focused on one of the many FREE Tools from our guide called Canva and how we can use it to improve, or even start, creating content for our social media pages.. this is a great tool for not only your business pages but also your personal pages.

In the meantime, to checkout our full guide of tools, click the link below and never settle for n average social media account :)
Download your Guide
​By Clicking Here
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What Is Canva? 

Canva has to be one of the best tools we have personally found for our social media page and many of our clients are using it and saying the same things about it!

Canva helps us create content for any social media platform by giving us a template, with unique layouts and fonts, and then allows us to insert our own text and pictures into their templates. The templates the have are unique to their platform and look like no other ones out there!

It is essential to create this type of content with the text over images because then it catches the readers attention to read more in your caption. Notice how I said read more, so you don't have to cram your pictures full of text, a common mistake in these types of posts... Keep the text minimal and then grab their attention to peak their interest.

Canva also has templates for all of the content you would need when starting your business and a good majority of it is free so even better for us, am I right?!

The templates they have range everything from social media posts to blog pictures to banners, email headers and even templates for high quality eBooks.. That is where we got the outline for our social media tools startup guide which you can find below:)

Next, we are onto what separates Canva from the other content creating platforms out there!
Download Your Guide
​By Clicking here
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What Separates Canva From Other Platforms For
Creating Social Media Content?

Other than being our go to platform on the computer for content creating, as well as on mobile because of their easy to use app, there are many factors that separates Canva from other content creating platforms!

The main thing that helps Canva stand out as a content creating platform is the variety of templates that we talked about earlier.. They have templates for content from eBooks to social media and also websites and email lists! This is crucial to help your content stand out from the average content and gaint he attention you need to survive.

More importantly, Canva realizes that every social media platform has different types of content that work and they cater to that as they have Facebook, Instagram and templates for other social media platforms.
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Finally, Canva stands out from other platforms through the vast amount of images they have on their platform for you to use. Ever wonder where people get such great images to use on Instagram? Well they don't take them all themselves.. depending on the account, many are using stock photos, taken by others that we ca use for free!

Canva has countless stock photos as well as many paid pictures that are even better and that can also be used on your social media content!

Important note with this though is that you want to mix up your content, with most of it being taken by yourself or focused around your business, so don't just put quotes on top of these stock images and call it good. That will get no traction because too many people do that already.
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Now that you have gotten the inside scoop on one of our favorite socail media tools, why not go all in and not miss out on the rest of the tools you are currently missing? 

We have outlined these great tools and put them all into one FREE guide that can be downloaded through the link below. Let us know how you like it!
Download Your
Guide Here

If you like the guide we would love it if you shared this page with your friends through the links on the side. Our business lives on referrals and would love, if you found value, to help us out!

Thanks,
Taylor

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