Purple Cow: Transform Your Business By Being Remarkable
by: Seth Godin
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About The Book The Will Improve Your Business Marketing
One of the Best Marketing Books, Purple Cow by Seth Godin is a guide on how to stand out from the crowd and become noticed by potential clients and business partners! A "Purple Cow" is unique, remarkable and unforgettable unlike a brown cow which you can see whenever you want and just forget about it because it is not unique or remarkable. Find out what it takes to become a purple cow and unlock a whole new viewpoint on becoming a great marketer and success!
Godin will explain why we need to become a "Purple Cow" in everything we do in life, not only our businesses to be able to see true success! Do you want your company to stand out and become unforgettable by consumers when they see your products or advertisements? If the answer was yes, then Godin will show you exactly how to do that. These strategies will help you create remarkable products and services that are noticeable by consumers and impossible for them to forget! The true magic in becoming a purple cow really come after you create your product or service though because that is when it is your time to shine and have your ideas stick in the customers brain, a concept talked about more in Made to Stick! Without becoming a purple cow and having your ideas become remarkable enough to stick in someone's brain, then our businesses will just become normal and we do not want that!
Seth Godin has some of the best business and marketing books and he does not let us down in this marketing book either! Learn to always implement being a "Purple Cow" in all aspects of your business to create a thriving business and help you on your path to financial freedom!
Thoughts & Insights From Amazon
"The whole book is trying to teach one big lesson that most people
will need an entire book to accept as truth. Love all the examples as
you can find at least one to make apply to your business and industry
to get your wheels turning. Once you apply it, totally worth it. A must read..."
"This book won't tell you step-by-step what to do, but it will tell you why to
do it and how to do it. Along the way he stimulates you with questions and
suggestions that are likely to triggers options you've never considered for
you own business/life..." -Brian Kight, Amazon
"Purple cow is more than cutting edge. It’s more than mass advertising. It’s more than a recognizable household name. It’s more than tried and true. Instead. it. is. original. Purple cow is offering an item in a new, original way. It is unusual. It’s consistent. It’s fun! It’s something-you-must-have because it is dependable, works, and meets a need..." -N.L. Brumbaugh, Amazon
How This Book Will Benefit Your Business
-You will understand the difference between normal businesses and "Purple Cow" businesses to see why some businesses stand out and make an impact while others never are able to succeed like they want to.
-You will learn Godin's strategies to standing out and becoming unforgettable through your marketing to be able to exponentially grow your revenues!
-You will learn how to implement the "Purple Cow" strategy in your business correctly because it is not just a strategy that you can "slap on" and make it work.
-See how some of the most successful businesses such as Starbucks or Apple use similar strategies for standing out in order to succeed.
-Most importantly, you will learn how to become amazing at marketing while others are left in the dust!
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