Learn To Optimize Your Business With A/B Testing and Make Good, Data Backed Decisions
Optimizely was created by two former managers at Google who heavily relied on A/B testing and optimization in order to run a successful team. They realized though that optimizing and A/B testing was very difficult without the resources that were not easily available to the general public, so that is what they set out to do by creating Optimizely, a powerful testing platform available to all business owners! Optimizely gives us, the small business owner, the professional tools we need in order to A/B test and bring our business to new levels.
Optimizely has one important platform that can benefit all of our businesses in a variety of ways. First, their platform has an easy to use A/B testing program that will allow us to improve our engagement and revenues across any mobile app, mobile web or desktop application. This allows us to see what is working and what is not working, through their fetched data, so that we can adapt and thrive! Next, they will allow us to find the best target customers for our businesses through their personalized and targeted data. The data that you get from these tests show you everything you need to know about your customer base so that you can see who is actually using your site, not who you THINK is using it. Almost all of the data that we collect can be tested and improved, so let the team at Optimizely help us with effective testing and improving of our data so we can scale to levels we never thought were possible.
Use all of Optimizely's analytical and testing tools to help you test the most important pieces of data in your business so that you can improve them and start to make make quick, informed and data back decisions that are best for the future success of you and your business!
How Optimizely Will Benefit Your Business
-You will figure out who is actually using your website through their target market data finder and see all of the data on the people who using your website.
-You will be able to test almost every piece of your data with their professional testing services to find out what is working and pivot your strategy based on what you find works.
-You will start to make informed decisions and adapt to change through the data you receive, saving you lots of time and money by adapting before you head down the wrong path!
-You will be able to easily test your website with their tools that give you the data you need to be able to decide what is working and what is not working and be able to pivot if needed!
-You will use an all in one, easy to use platform for all of your data research and personalization.
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